Gay Pride Burger King

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Burger King sells gay pride Whopper in San Francisco
Customers weren’t told what was in the burger wrapped in a rainbow paper. Once opened, it states, ‘We are all the same inside.’
THE ASSOCIATED PRESS Wednesday, July 2, 2014, 11:31 AM A A A

The Proud Whopper, sold in San Francisco.
BURGER KING
The Proud Whopper, sold in San Francisco.
Burger King is celebrating gay pride with a message on its Whopper wrappers.
The fast-food chain has posted a video online Wednesday that shows scenes from a San Francisco location where it sold a “Proud Whopper.” Customers were not told what is in the burger, which comes wrapped in rainbow paper. Once opened up, a message inside the wrapper states, “We are all the same inside.”
The idea is that the Proud Whopper is no different from the regular Whopper, despite its colorful packaging.
The marketing effort is part of Burger King’s push to connect with customers in a more meaningful way, particularly with the younger individuals fast-food chains are known for courting. As part of that push, Burger King recently said it was retiring its “Have It Your Way” slogan in favor of the more personal “Be Your Way” (Ad Age pointed out the phrase was “grammatically challenged”).

Read more: http://www.nydailynews.com/life-style/eats/burger-king-sells-gay-pride-whopper-san-francisco-article-1.1852048#ixzz36NKdCrca

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About Brian Fulmer

Brian is the owner of Crossroads Property Management Inc. (www.crossroadsproperty.com) He writes six blogs and has written two books. He also works with various missions around the world. His first love is Guatemala.
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